The performance venue logo I’ll be redesigning belongs to the Palmdale Playhouse. I choose it because I grew up in Palmdale, making it more personal to me than something here in the Valley. I also find the logo to be overly complex and dated. I believe I can do better.
The local competition would be the Lancaster Performing Arts Center.
Successful Logos
Logos I consider successful belong to the following three companies: Adobe, General Electric, and Lego.
The Adobe logo is well known to every graphic designer and digital photographer in the world. Their software has a monopoly on digital image manipulation, making their mark easily identifiable. The logo itself is simple — the negative space forms an A. It’s simplicity makes it portable and easy to produce is just back and white, if necessary.
The General Electric logo is found on everything from small household appliances to commercial and military jet engines. It’s a well known and successful brand. The logo is simply made up of the letters G and E written in cursive in a blue circle.
The Lego logo is probably recognized by every child and parent in the world, and is associated with creative play. It’s a bubbly word mark in a red square. Simple and to the point.
Filed under: Graphic Design One
I agree that the Palmdale Playhouse logo needs updating. Their image beside the text needs to go. I look forward to seeing what you design.
Good choice of venue, the Palmdale Playhouse logo does look dated. It is also boring and chaotic because of the use of color and imagery. Since, its personal for you, I’m sure you will create something more suitable for the venue.
You can definitely make this logo better. The palmdale playhouse has such an outdated logo.
Whattup Big Pete? Nice choice of theatre. I know youll do you a good job simplifying this logo. Good Luck!
I agree with everyone.
The image and the type are old-fashion
you can change it a lot.